-
Emotion is Shaping Up to be a Hot Marketing Trend for 2016
There’s an old saying when creating marketing copy: “Focus on benefits, not features.” What’s the difference you ask? An example most of us ladies can relate to. According to Lululemon, they make the…
-
I Pitty The Fool
I’ve worked in media for almost 20 years so you know that I’ve seen my share of cool swag but, this Chia Mr. T has got to be the quirkiest and perhaps the…
-
AlyaBuzz Gives You
Everything that’s Buzzing in the Ad World and there’s a lot with a Philadelphia-based startup front and center! First and foremost, Philly’s DreamIt backed Meerkat and BioBots charm the SXSW crowd with the…